The skeptics of social media talk about the time it takes, that social media is a fad, that social media is a waste of time, that social media is social and so on.
If that were true, why are so many businesses large and small developing a social media footprint online? This video by Eric Qualman gives some interesting statistics about the ROI of social media for business.
What do you think?
Is it worth investing your time and energy in using social media to market your business?


